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I'M CHELSEA

I’m a food blogger, cookbook author, and former marketing director from Portland, Oregon. 

I self published my first cookbook Everyday Sous Vide: it's all French to me in 2018.

Since publishing my first cookbook I’ve signed on with a major ad network, left my full-time job, done dozens of live TV appearances, podcast interviews, judged cooking contests, booked larger brand deals, self-published my second cookbook and so much more.

Creating a cookbook yourself involves a blend of creativity and a love for all things technical. Let’s go through the essential steps to design a beautiful and professional cookbook, focusing on branding, target audience identification, and using design tools like InDesign. If you’re looking for more help, make sure to check out my program, the […]

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I’m excited to dive into the nitty-gritty of working with recipe testers, a vital process for anyone publishing a cookbook, whether self-publishing or traditional. The Importance of Recipe Testing I know it’s tempting to skip, but working with recipe testers is essential. It ensures that your recipes work not just for you but for any […]

So, you want to write a cookbook! Good news: you’ve come to the right place. In this post, I’ll break down how to make a cookbook all on your own, without a publisher. We’ll cover what goes into the process, the cost of writing a cookbook, and self-publishing platforms. So, why learn from me? I’ve […]

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Something crazy: I’ve been a full-time food blogger now for over 7 months! Whoa. Even crazier: I’ve been food blogging for over 11 years 😳 In fact, I let that anniversary pass without doing something cute on Instagram. Dang. But all that means I was doing this for 10 1/2 years before I decided to […]

Welcome to the Cookbook Lab Chronicles! As I write and self-publish cookbook #2, I’m taking you behind the scenes of the process with a weekly vlog. To learn more about self-publishing a cookbook, enter your email address below and I’ll send you my guide to help you Determine and Validate Your Cookbook Topic. You’ll also […]

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Welcome to the Cookbook Lab Chronicles! As I write and self-publish cookbook #2, I’m taking you behind the scenes of the process with a weekly vlog. To learn more about self-publishing a cookbook, enter your email address below and I’ll send you my guide to help you Determine and Validate Your Cookbook Topic. You’ll also […]

Welcome to the Cookbook Lab Chronicles! As I write and self-publish cookbook #2, I’m taking you behind the scenes of the process with a weekly vlog. To learn more about self-publishing a cookbook, enter your email address below and I’ll send you my guide to help you Determine and Validate Your Cookbook Topic. You’ll also […]

read more

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Welcome to the Cookbook Lab Chronicles! As I write and self-publish cookbook #2, I’m taking you behind the scenes of the process with a weekly vlog. To get on the wait list for the Cookbook Lab (revamped self-guided version coming mid-February 2021!), enter your email address below and I’ll send you my guide to help […]

Welcome to the Cookbook Lab Chronicles! As I write and self-publish cookbook #3, I’m taking you behind the scenes of the process with a weekly vlog. To get on the wait list for the Cookbook Lab (revamped self-guided version coming mid-February 2021!), enter your email address below and I’ll send you my guide to help […]

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Welcome to the Cookbook Lab Chronicles! As I write and self-publish cookbook #2, I’m taking you behind the scenes of the process with a weekly vlog. To get on the wait list for the Cookbook Lab (revamped self-guided version coming mid-February 2021!), enter your email address below and I’ll send you my guide to help […]

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